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Getting Started – Dipping Your Toe Into the Social Media Arena

Dipping Your Toe Into the Social Media Arena

Getting Started – Dipping Your Toe Into the Social Media Arena

Before you start using social media or any other form of media for this, you need to know exactly what you are selling

and why people want to sell it as a means of selling your business. If you are in the business of selling global moving

equipment, you need to know exactly what you are selling. When you imagine those big yellow cars you saw at mines

or construction sites, I know the answer is really clear. The questions you need to answer are determined not by the

characteristics of the actual product or service you are selling, but by the benefits or benefits from the product or service you are selling.

Getting Started – Dipping Your Toe Into the Social Media Arena

Dipping Your Toe Into the Social Media Arena
Dipping Your Toe Into the Social Media Arena

The person who bought the front loader will not buy the car, they will buy what the car gives them, that is, the hole in

the ground. Ask yourself the same question when reviewing your product or service. How will the product benefit or

benefit my future customers? Those who buy a drilling machine buy a hole, a person who buys a camera buys a way

to store memories and sells a professional speaker or business advisor, a specific organizational solution that gives people and businesses hope. (See explanation below)

It is easy to understand a simple concept like buying a drilling machine when your needs are really holes. More

complex products or services, such as professional speaking or business consulting, require more study and

understanding. To help you understand these more complex concepts, let me show you this process as an example of professional speaking.

Getting Started – Dipping Your Toe Into the Social Media Arena

I love the analogy, and what I feel is based on my experience using a mouse that can best describe the role of a

professional speaker.

rats had no way out of the water, and if they stopped swimming they drowned. The rats, which were placed in an

average dark box, survived for about three hours before they stopped swimming and drowned. When the researchers

made a small pinhole in the box and let a light shine into the box. The same rat survives 36 to 48 hours. This truly

brutal and brutal experiment proved that even with the slightest ray of hope, the rats continued to swim and hoped

to get out of the water.

Getting Started – Dipping Your Toe Into the Social Media Arena

Dipping Your Toe Into the Social Media Arena
Dipping Your Toe Into the Social Media Arena

The hope I mentioned is that it provides customers with professional speakers or business consultants, and it is the

to survive. 10 times longer than when there was no light. Smart Speakers have become the beacon of light for business

professionals, provide them with concrete organizational solutions that provide hope to people and businesses,

explain expansion and growth, and promote the benefits and/or development of human capital.

This clarification on the solution or profit you are selling will show you how to identify your ideal customer and how

to identify yourself and your products or services (unique sales offer). Identifying who your ideal customer is is the

next key step in starting a social media marketing and online campaign. As you know how to succeed with any online

or marketing strategy, use your limited resources to achieve the best results. The best way to do this is to avoid the

“spray and pray” strategy used by most traders, where they want to launch a marketing campaign, spread the word to

the market and get to know someone who needs what they are selling. , Just like buying their product or service.

If “spraying and praying” doesn’t work, what strategy works? Success in selling your business You can find out who

your ideal customer is, where you can find them, and then use the market channels you provide to communicate service.

Here, social media begins to shine as an effective marketing tool. Everywhere you look today, the tide of protectionist

sentiment is flowing. About companies like this or the market, you want to enter. This will make you understand what

people are thinking about your company, your products, and the trends in your target market.

There are several different forums and blogs here. Twitter, LinkedIn, and Facebook a

Dipping Your Toe Into the Social Media Arena
Dipping Your Toe Into the Social Media Arena

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